Who are your diverse customers?
Our Solutions
Uncovering the Share of “migrant wallet”
- Use data analytics to understand the demographics of a diverse customer profile, now and in the future
- Leverage focus groups to target specific migrant needs
- Design of unique customer profiles using data and behavioural psychology
- Advisory and recommendations on the application of customer profiles across business processes and customer journeys
Servicing the migrant need
- Develop appropriate engagement strategy to drive new and repeat customers
- Align sales and customer service to better sell, service and negotiate with multicultural customers supporting staff through live case studies via an interactive mobile application
- Measure business impact monthly and quarterly and provide advisory and consulting to improve results