Do you know and are you inclusive of your diverse customer?

Our Solutions

MindTribes increases our client’s share of the “migrant wallet” by analysing changing demographics and customer data in order to develop unique customer profiles for a brand. It is not an advertising solution but a deep behavioural change to acquire, retain and grow the advocacy of a migrant customer base.

Uncovering the Share of “migrant wallet”

  • Use data analytics to understand the demographics of a diverse customer profile, now and in the future
  • Leverage focus groups to target specific migrant needs
  • Design of unique customer profiles using data and behavioural psychology
  • Advisory and recommendations on the application of customer profiles across business processes and customer journeys

Servicing the migrant need

  • Develop appropriate engagement strategy to drive new and repeat customers
  • Align sales and customer service to better sell, service and negotiate with multicultural customers supporting staff through live case studies via an interactive mobile application
  • Measure business impact monthly and quarterly and provide advisory and consulting to improve results

MindTribes can increase your share of the “migrant wallet”

Acknowledgement to Country

At MindTribes, we pay our respect to Aboriginal and Torres Strait Islander people of Australia. Representing the oldest living culture in the world, First Nations people have been the traditional custodians of this land for more than 65000 years. Australia, is the only commonwealth country that does not have a signed treaty (a formal agreement with the government and Indigenous people). We at MindTribes are committed to ensuring that every client we partner with has a meaningful and action-based Reconciliation Action Plan (RAP)– whilst we don’t design or deliver a RAP, one of our first principles is not doing business with a client who does not have a RAP or an intention to execute a RAP in the time we are with them.

Pin It on Pinterest

Share This